Designing for Foil Pressed Holiday Cards

foil die

Designing personalized foil pressed holiday cards has never been easier.  Start by selecting from our most popular card options, including a (continue)

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Tagged: Design ›

Introducing Letterpress Business Cards

Craft + Lore Custom Recycled Cards

Don’t be caught handing out flimsy little cards when you’re trying to make your first impression.

When it comes to following up your human touch, there is no better way to leave your mark and get a 'ReSponse' than with our recycled business cards.

Save 25% On All Business Cards Through October 31st 

The classic choice is the thick and durable ReSponse standard business cards. These 100% recycled cards are available in natural white or a rich brown kraft that absolutely shouts sustainability.

These brown kraft cards are so great. I get a ton of positive feedback on my cards from customers. They have a classic rustic feel, which fits my brand perfectly. Great team and great products for the best price! That's hard to find sometimes.
- Chad Von Lind, Craft+Lore

Simple to Sophisticated

When you’re ready for an extra flourish, Guided’s premium cards will give you a noticeable 'step up’. Choose from die-cut cards with rounded corners, square cards in various sizes, or even double-thick business cards that weighs in at over 600 GSM and is thicker than a credit card!

Introducing Letterpress

We’re thrilled to announce the timeless art of letterpress and embossing to the ReSponse business card lineup.

From traditional debossed (or relief) printing to custom embossing that makes your design literally stand up and demand attention, Guided’s letterpress products give you the tools to create a truly unforgettable business card.

Explore options on letterpress business cards, including great brown kraft of white paper stock, two-sided digital print and your choice of foil stamping, deboss, emboss or custom die cutting. Don’t hesitate to reach out if your vision combines multiple letterpress passes, or if you’d like lithographic print, laser cutting or other specialty techniques. We love to make dreams come true!

whispr embossed cards letterpress cards foiled cards with rounded corners


Tagged: Letterpress ›

Save 50% on Expedited Shipping

Save 50% On Expedited Shipping RAtes

The last thing you want to worry about when polishing that big $$ proposal is whether your recycled binders and presentation folders are going to arrive on time.

We've been there and we feel your pain.

That’s why we are super excited to announce massive savings on the cost of expedited shipping.

Our commitment:

  • Expedited shipping rates have been slashed by up to 50%. That's right... we're splitting the cost of faster shipping.
  • Expedited orders before 12 Noon Pacific Time will ship that day.* Just place the order and leave the rest to us.
  • Full refund over $100. Don't know if you need ReBinder Original or ReBinder Select? Unsure about how many folders you'll require? No problem! Order everything you may need, then return whatever you don't for a full refund. No questions asked.**

Shipping bulky office products can be really expensive. We have always tried to tune the shipping costs so that they're as fair as possible. Because rates change from address to address, in practice this has resulted in us loosing a couple bucks on some orders and making it up on others.  Starting today we are splitting the cost of expedited shipping with you. 

Guided is making it even easier to order - even if it's at the last minute.

From quick turn-times to zero-risk ordering, Guided wants to be your no-stress partner.

* Shipping commitments are for stock office products. Custom print orders are subject to longer lead times.

** Returns must be in case quantities.


Icestone - Not Your Typical Slab

icestone custom printed binders

What do you get when you mix concrete and recycled glass?  Great countertops! Our friends at Icestone manufacture a beautiful line of durable surfaces using recycled glass and concrete. Granite, marble and stone has to be removed from the earth and transported great distances to get to it's final destination. 

Concrete and recycled glass look great, are a great eco alternative and will last a lifetime.  Icestone currently has 29 different color combinations available but custom colors can be ordered.  All of Icestone's recycled glass countertops are manufactured in Brooklyn, New York with distributors all around the country.  Icestone also has a Cradle to Cradle Gold certification and can contribute to LEED points in Green Building.

When searching for the best solution for conveying their message they chose the ReBinder and our brown kraft labels.  Icestone's sales manager says: “The IceStone Sales Notebooks have been essential for disseminating information to our Sales team.  Our distributors’ sales team really appreciates having all the information in one place, and are impressed that we are true to our mission by using recycled binders (ReBinders) and papers.” We think they look great!

Tagged: Buy Recycled Products › Green At Home › Green Innovation › LEED ›

Playing Guided Santa at Seattle Childrens Hospital

David and Chase at Seattle Children's Hospital

As some of you who follow me socially @DavidStober and other, you may know that I have spent quite a bit of time at Seattle Children's Hospital with my youngest little girl Chase who is now 6.  Long story short, Seattle Children's basically saved her life....and we now spend regular time there with frequent appointments.  So we are forever in their debt.

That's why when I had the chance this holiday season to play Guided Santa it was so incredible.  While some might call it just the formal end of a different business we dipped our toe in at Guided, I liked to look at it as  a pretty sweet opportunity to give something an organization and for me personally since I am kind of the boss (who cares about the few meal and expense reimbursables I have, I get to decide where we give back to the community!!!! Whoo hoo!!!).

So anyway, in September we were sitting there with a bunch of unused, retail wrapped Made in USA and green toys, and other bigger kids items that I thought Children's would just loooooooove.

So with my trusted elf (Chase), I loaded up my sleigh (freight truck) with bags (pallets) of toys and made a trip to Children's to play not-so-secret Santa.

It was really a great experience and Chase could not stop talking about 'giving all the other kids toys' for weeks.

I absolutely love Seattle Children's so it was an incredible experience.  I / we are looking at playing a bigger and bigger part in our community in the years to come.

Happy Holidays to all - wishing all of Guided Nation an incredible 2015!


David & Chase

Tagged: Community › Giving › Green Toys ›

Looking Good at Guided World Headquarters

Guided Jack Daniels Sweatshirt

You know what they say, copying is the best form of flattery.....

When we set out to design our next in the line of awesome Guided gear, we thought to combine (some might say hack) two of our favorites - anything American Original and being partial towards a little libation now and again.  Naturally we landed on Jack Daniel's Tennessee Whiskey.  I mean, come on - what's more American than a Bourbon.

Without any further ado, we present the Jack Daniel's inspired Guided Holiday Hoodies (of course, available in Red and Blue):

And of course an in action shot of me about to get to work one of our cylinder at Guided's factory.  All right, just modeling and yes I will stick with my day job.

I know the next question is where can I buy one of these beauties.  Unfortunately they are for Guided's peeps only.  However, our spring line of hoodies and tees is already in the design phase so stay tuned.



Tagged: Design › Gear › Guided Culture ›

Happy to Support the Imagination Foundation and the Global Cardboard Challenge

This past Saturday Guided was lucky enough to support Seattle Cardboard Challenge which took place at the North Seattle Boys and Girls Club.  Erika Wagner, one of the events coordinators said the event was a huge success with over 80 kids and parents participating.  Inventing time machines, mobiles, castles, boats, suits of armor and small woodland creatures - all out of recycled cardboard and the kids imaginations (some of it from Guided's post industrial waste and spoiled inventory).

In the coming years we hope to play an even greater role in the event.  Who knows, we may even find our next great recycled and Made in USA product idea!!!!

Background on the Imagination Foundation and the Global Cardboard  Challenge

The mission of the Imagination Foundation is to find, foster and fund creativity and entrepreneurship in children around the world to raise a new generation of innovators and problem solvers who have the tools they need to build the world they imagine.

We were born out of the overwhelming global success of the short film, ‘Caine’s Arcade’. The film launched a movement to celebrate the natural creative talents of every child, and the Imagination Foundation was created to grow and sustain this movement.

To learn more about the Imagination Foundation and the Cardboard Challenge please visit their websites.  The really are a special organization and group of people.

Tagged: Community › Kids › Recycled › Sharing ›




Seattle, WA - September 19, 2014 - Guided Products LLC, a fast growing consumer brand, announces vertical integration through the acquisition of supplier Graphic Impressions NW, Inc., the Northwest’s premier print finishing and packaging firm.

Guided has leveraged Graphic Impressions as a core supplier over the past seven years, helping the company become the lead innovator and driving force in green and American made office and promotional products.  Through the acquisition, Guided will add deep manufacturing and product development capabilities, streamlining operations and allowing the company to quickly add innovative products and services in new categories.

Guided will expand Graphic Impression’s traditional finishing services for it’s commercial printers and other trade partners. “We’ve always relied on Graphic Impressions for world-class craftsmanship and a level of expertise that only comes from decades of experience,” said Guided CEO David Stober. “With our combined design and product development horsepower, we are now a true innovation and brand partner for trade printers and custom packaging clients throughout the Northwest and beyond.”
Since the acquisition, Guided has added personnel in graphic design, computer aided design (CAD), customer service, and fulfillment.  With the added capabilities, Guided will now be able to help it’s existing direct clients  innovative products and messaging to market faster, and with even greater brand and product visibility with services such as:

  • Rapid, one-off prototyping
  • Packaging design and testing
  • Low production runs without tooling
  • Litho and screen print finishing

Guided now employs 35 people, consolidated in Graphic Impressions 34,000 sq. ft turn-key production facility in Kent, Washington.

Guided is a fast growing, American consumer product brand and provider of speciality print and packaging services.  Guided manufactures and sells unique, American-made products and supplies directly to consumers and through various big box and online national retailers such as Walmart and Office Depot.

Serving the trade and print industry, Graphic Impressions NW is the premier packaging and conversion house in the Northwest. Through trade print partners, Graphic Impressions’ turn-key operation integrates full cycle packaging from design, through to production and fulfillment for the some of the world’s largest brands.

To learn more about Guided, please visit and join our community at, and

Tagged: Custom Packaging › Made In USA › News › Print Finishing ›

Welcome to the New Guided!

At Guided we have been head down, working hard at building the Inspiration Marketplace. Today we are excited to announce that we are launching our... View full article →

Tagged: Custom Packaging › Custom Print › Made In USA › News › Print Finishing › Recyclable ›

Free Shipping and Lower Custom Print Minimums

We would like to introduce everyone to Jeff - our amazing Print Manager at Guided who touches nearly all of the custom imprinted jobs we do. Don't let the youthful face fool you... View full article →

Tagged: American-Made › Conferences › Creative › Design › Green Presentations & Branding › ZeroWaste ›

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