Seattle, WA – June 13, 2012 – Guided Products LLC, a fast-growing US consumer brand announces its nationwide retail rollout in more than 3,000 Walmart stores and on Walmart.com.  For the first time, this makes Guided’s American-made, responsible products available on the same shelves and at the same prices as goods from overseas that are destined for American landfills.

The ReSleeve is the first Guided product to hit national retail shelves.  ReSleeves are durable, recyclable CD/DVD cases that are less expensive than standard plastic CD/DVD cases.  Beyond the ReSleeve, the Company targets and builds products in what it believes to be stagnant, established categories.  In the coming months, there will be even more Guided products on even more retail shelves.

The Company helps Americans buy in-line with their belief systems.  Brant Williams, CMO of Guided notes, “Americans want products that measure up to their values.  American-made, responsible products on the same shelves, at the same prices, that’s what Guided delivers.  Since its inception, Guided has only made products one way, with American Made Values”.

The Company believes mass market distribution is the key to driving consumer behavior.  “We’re elated to be working with Walmart,” said Williams.  “As a product Company, there is no better way to make a real impact than to be on the shelves of the world’s largest retailer.  We love giving Walmart customers a new option that saves them money, employs their fellow Americans and keeps plastic out of landfills”.

To learn more about Guided Products, please visit http://www.guidedproducts.com and join our community at http://www.facebook.com/guidedproducts, http://www.twitter.com/guidedproducts and http://pinterest.com/guidedproducts.

PR@guidedproducts.com

ABOUT GUIDED PRODUCTS LLC.  Guided Products LLC is a consumer products brand based in Seattle, WA.  Its products are American-made and distributed globally. #ExportingFTW

The 2011 Washington Green 50 list of the most sustainably operated companies and organizations in Washington: Alaska Airlines, Seattle airline; Alchemy Goods, Seattle bag and accessory manufacturer; Animal Critical Care and Emergency Services, Seattle veterinary hospital; Bay Hay & Feed, Bainbridge Island nursery, feed store and clothing emporium; Canyon Creek Cabinet Company, Monroe manufacturer of custom cabinetry; Columbia Hospitality, Seattle hotel management and consulting company; Engineered Compost Systems, Seattle manufacturer of composting systems and equipment; Fairmont Olympic Hotel, Seattle hotel named Fairmont’s global leader in sustainability; FSX Inc./FSX Reconditioning/FSX Equipment, Granite Falls manufacturer of diesel particulate filter cleaning equipment; General Biodiesel, Seattle producer of low-carbon fuel from recycled cooking oil;  Gordon Trucking Inc., Pacific trucking company, IslandWood, Bainbridge Island outdoor learning center; Itron, Liberty Lake utility monitoring and delivery firm; Kenworth Truck Company, Kirkland manufacturer of heavy and medium-duty trucks; Lake Washington School District, public school district for Kirkland, Redmond and part of Sammamish; McKinstry, Seattle full-service design/build/operate/maintain (DBOM) firm; Merriman, Seattle Investment adviser; Mt. Baker Bio, Everett life-sciences supply company; NanoICE, Bothell supplier of technology and machines for chilling and preserving food; Nichols Brothers Boat Builders, Freeland shipbuilders; Northwest Energy Angels, Seattle clean technology investment organization; Pacific Market International, Seattle manufacturer of food and beverage containers; Pacific Northwest Pollution Prevention Resource Center, Seattle information nonprofit; PCC Natural Markets, Seattle certified organic grocery cooperative; The Port of Seattle, Seattle governing body for land, sea and air shipping; Transformative Wave Technologies, Kent HVAC technology firm; ReBinder, Seattle office supply manufacturer; Sage Environmental Services, Seattle facilities maintenance firm; Seattle Children’s Hospital, Seattle hospital; Seattle Mariners, Seattle major league baseball team; Sellen Construction, Seattle commercial general contractor; ShelterKraft Werks, Seattle designer/builder of innovative housing and structures; Skanska USA Building, Seattle construction company; Starbucks, Seattle beverage company; Starline Luxury Coaches, Seattle tour bus company; Stemilt Growers, Wenatchee tree-fruit grower, packer and shipper; Talyst, Bellevue provider of hardware and software for pharmacies; The Miller Hull Partnership, Seattle architecture and design firm Turner Construction Company, Seattle construction company; Unico Properties, Seattle real estate investment company; University of Washington, Seattle state university; Virginia Mason Medical Center, Seattle health care facility; Viva Farms, Burlington sustainable farming support organization; Walmart Washington, Bellevue-based retail chain; Washington State Convention Center, Seattle event facility; Washington State University, Pullman state university; Waste Management Northwest Region, Kirkland provider of garbage pickup and recycling services in Washington, Oregon and Idaho; Watson Furniture Group, Poulsbo office furniture manufacturer; Weyerhaeuser Company, Federal Way Forest products company; Wilridge Winery & Vineyard, Seattle & Yakima winery.

From among the Washington Green 50, judges chose companies to be presented with top honors in the following categories:

Special Leadership: Seattle Mariners

Retail: Starbucks Coffee Company

Services (tie): Alaska Airlines (large company) and Sage Environmental Services (small company)

Manufacturing: Watson Furniture

Nonprofit: Northwest Energy Angels

Health Care: Seattle Children’s Hospital

Technology (tie): Itron (large company) and Transformative Wave Technologies (small company)

Government/Academia: Port of Seattle

Natural Resources/Agriculture: Viva Farms

Building/Architecture: Unico Properties

Reuse: ReBinder

Hospitality: Fairmont Olympic Hotel

A panel of expert judges chose the winning organizations from a pool of more than 150 nominees. Judges were Charlie Cunniff, program director, Seattle Office of Sustainability & Environment; Marc Daudon, principal, Cascadia Consulting Group; John Gardner, dean of academic affairs, Bainbridge Graduate Institute; Nancy Hirsh, policy director, NW Energy

Coalition; Mo McBroom, policy director, Washington Environmental Council; Tom Ranken, executive director, Washington Cleantech Association, and Ross Macfarlane, senior adviser, Climate Solutions.

Coverage of the 2011 Green Washington Awards appears in the October issue of Seattle Business and at seattlebusinessmag.com. A short multimedia piece recognizing the attendees can be seen here.

ABOUT SEATTLE BUSINESS: Seattle Business is a monthly magazine that is read by more than 70,000 business executives across the state. Annual events tied to its editorial coverage include Leaders in Health Care, Washington Manufacturing Awards, 100 Best Companies to Work For, Green Washington Awards, IT Awards and Washington Family Business Awards. Seattle Business is owned by Minneapolis-based Tiger Oak Publications, which also publishes Seattle magazine, Seattle Bride magazine and more than 20 other leading regional magazines. Visit Seattle Business online at seattlebusinessmag.com.

Our Favorite Quote:

“We would argue that no company is a green company. They are simply a company. The only way a difference will ever really be made by responsible products is when they sit on the same shelves, for the same price as the other choices. It’s time to stop crying foul at industry and (realize that) industry is the catalyst to change. Get good at it, or get comfortable at the kids table, where you’ll have little impact on what’s served for dinner. Responsible companies choose ReBinder to align message, mission and budget. If one of those is missing, then it’s going to be a long road for makers of responsible products.”

ReBinder Offers A Replacement For Plastic CD Cases

A Seattle company that makes office products – ranging from three-ring binders to presentation folders and notebooks – out of recycled and recyclable materials has landed a distribution agreement with a major office-supplies wholesaler.

The agreement is for a line of cardboard cases and sleeves to hold CDs, DVDs and computer disks.

ReSleeve and RePlay are part of the product portfolio at ReBinder, a company formally known as Sustainable Group LLC but more commonly referred to by the name of the product with which the company started seven years ago. The ReBinder features a detachable metal ring-binder system, so that when the old cover wears out, a new one can be attached.

The distribution contract is with United Stationers Inc., which lists 100,000 items it supplies to resellers and retailers through 64 warehouses serving 25,000 customers.

Just as ReBinder is designed to replace non-recyclable vinyl binders that wind up in landfills, RePlay and ReSleeve (a two-disk folder) are designed to replace non-recyclable plastic jewel cases and clamshell containers.

Brant Williams, ReBinder’s chief marketing officer, says the company sees big opportunities in both existing and new markets and applications for RePlay and ReSleeve.

“The existing markets consist of everything from large media companies and multinationals using these for internal purposes to photographers and bands distributing their work, to wedding celebrations and personal effects,” Williams says. “More than anything, the common thread is that these are used by groups large and small who have a sustainability commitment of some form and want to demonstrate that through their materials. Because our cases communicate that message instantly and powerfully, they are a good fit for those customers.

“Growth markets are retail and disk duplicators. If you walk down the aisle of any big box store, you’ll see a massive amount of plastic CD cases … and no option for a responsible choice. That same store may offer ‘green’ solutions in every other category of products, but not in jewel cases. Now they can and we’re excited about helping them do that.”

United has the exclusive distribution agreement for ReSleeve and RePlay, and this is the first line of products ReBinder has placed with the company.

The company has also been building retail sales, through its own website (www.rebinder.com) and through retail channels including Amazon.com and OfficeMax.com. Local retailers carrying ReBinder products include Goods for the Planet, Paperhaus, UW Bookstore and NuBe Green.

ReBinder sources the materials for its products from Northwest mills. Packing and shipping is handled by Northwest Center, a Seattle-based non-profit providing services, training and employment to the disabled. While China’s appetite for American recycled paper has driven up the price for that commodity, Williams says increased sales volumes have helped offset that, and prices for ReBinder’s products at retail are comparable to those for products that can’t be recycled.

The privately held company has 20 employees. While it doesn’t disclose financials, Williams said Re-Binder is profitable and growing.

Growth will come from adding new products. ReBinder currently lists 85 SKUs in the categories of recycled binders, CD cases, notebooks, folders and labels, and Williams says the company will add products in the existing categories and venture into new categories.

Growth will also come from expanding availability of ReBinder products. “We think of distribution in a simple way: people should be able to buy the products they want, from the place they want,” Williams says. “To us, that means being available in the channels through which money is spent today. That means every corner of distribution in office products, retail and natural products.”

The company uses 100 percent recycled materials (the chipboard is made with 85 percent post-consumer recycled content), certified by the Sustainable Forestry Initiative or Forest Stewardship Council, and says its products, including name badges, are 100 percent recyclable.

For all that, and even though it markets what it calls green products, Williams says ReBinder doesn’t hold itself out as a green company. “While we do make things responsibly, and we do give back to the people in our communities, and none of our products require a landfill, we are not a green company,” he says.

“We would argue that no company is a green company. They are simply a company. The only way a difference will ever really be made by responsible products is when they sit on the same shelves, for the same price as the other choices. It’s time to stop crying foul at industry and (realize that) industry is the catalyst to change. Get good at it, or get comfortable at the kids table, where you’ll have little impact on what’s served for dinner. Responsible companies choose ReBinder to align message, mission and budget. If one of those is missing, then it’s going to be a long road for makers of responsible products.”

SEATTLE, Jan. 25, 2011 /PRNewswire/ — ReBinder™, the maker of zero waste office products, announced that its innovative, recycled media storage products, ReSleeve™ and RePlay™, are now available to technology and office products resellers exclusively from United Stationers Supply Company.  Made in the United States from FSC Certified, 100 percent recycled and recyclable materials, ReSleeve™ and RePlay™ are the first broadly available green alternatives to the jewel case.

“We are thrilled and excited to partner exclusively with a company like ReBinder that not only focuses on innovative manufacturing and marketing, but shares our ongoing commitment to environmentally-sustainable products and practices,” said Brian Werth, product manager for Tech Accessories and Compatibles at United Stationers.

“Millions of pounds of discarded jewel cases ended up in landfills last year,” said Brant Williams, CMO of ReBinder.  ”This is a category of products where most items seen on a shelf are made from plastic or vinyl and are sure to end up in a landfill.  That changes today with the first broadly available eco-friendly alternatives to the jewel case.  United Stationers is the leading wholesale distributor of office products with broad reach across core office products, furniture, cleaning and technology, and we’re thrilled to work with them.”

To purchase ReSleeve™ and RePlay™ visit technology or office products reseller.

About ReBinder

ReBinder is the maker of zero waste office products.  ReBinder’s recyclable line of office products are manufactured with materials from certified sources and utilizing a local, AbilityOne certified disabled workforce. With each ReBinder purchase, solid waste and footprint are reduced.  Responsible companies choose ReBinder to align message, mission and budget.  For more information on the benefits of ReBinder products, please visit: www.ReBinder.com/Making-a-ReBinder.

About United Stationers

United Stationers Inc. is a leading wholesale distributor of business products, with 2009 net sales of approximately $4.7 billion. The company stocks approximately 100,000 items, including technology products, traditional office products, janitorial and breakroom supplies, office furniture, and industrial products.  A network of 64 distribution centers allows it to deliver these products to over 25,000 reseller customers.  This network, combined with United’s depth and breadth of inventory, enables the company to ship most products overnight to more than 90% of the population of the U.S. and major cities in Mexico.  For more information, visitwww.unitedstationers.com.

United Stationers’ common stock trades on the NASDAQ Global Select Market under the symbol USTR.

SEATTLE, Oct. 14 /PRNewswire/ — ReBinder™, the maker of zero waste office products, today reported that the Back to School season helped drive rapid, sustained growth of its products on Amazon.com.  Since debuting their products in May 2010 on Amazon.com, ReBinder has seen multiple consecutive months of 200-300% growth. Amazon.com now offers ReBinder’s entire line of zero waste products, which also qualify for Amazon Prime* and FREE Super Saver Shipping for items totaling more than $25.

“As awareness and demand for responsible products grow, having our products available through trusted retailers such as Amazon is crucial,” said Brant Williams, Chief Marketing Officer of ReBinder. “Consumers wanted the option to buy our products in an a la carte fashion so we teamed with the world’s largest online retailer to make that happen. Our growth on Amazon.com shows that when consumers are provided the option between a traditional office or school product, made from toxic vinyl that will end up in a landfill, or our zero waste option, consumers will choose us if the prices are comparable.”

Made in the USA, using recycled and 100% recyclable material, ReBinder’s responsible products make a positive impact on the footprint of the office and school supply industry. ReBinder products are now available alongside consumers’ favorite music, books, clothing and gadgets, making it easy for individuals to make a difference.

ReBinder products are sold by Amazon and made available for direct fulfillment to consumers from Amazon warehouses located around the nation. For more information on pricing and purchasing, please search for ReBinder products at www.amazon.com.

About ReBinder

ReBinder is the maker of zero waste office products, such as recycled binders, CD sleeves, pocket folders and notebooks. Assembled by a local, AbilityOne certified disabled workforce, all ReBinder product materials are sourced from responsibly managed forests and verified FSC™ and SFI certified sources. With each purchase of ReBinder products, solid waste, greenhouse gas, energy, tree and water consumption are reduced. For more information on ReBinder’s products and how you can have a positive impact on the environment, please visit: www.ReBinder.com/Making-a-ReBinder.

The nomination for best core office product demonstrates ReBinder’s ability to transcend the sustainable space and proves that responsible products can thrive in the mass market. With a recyclable line of traditional office products designed to be zero waste throughout the product lifecycle, ReBinder has proven that doing the right thing doesn’t need to cost more, or function less.

“Breaking out of the ‘green’ category through recognition as one of the top core products in the market should be a wakeup call to fellow manufacturers. ReBinder’s nomination elevates the discussion on how office products can be responsibly manufactured to maintain balance between a healthy environment, human beings and the balance sheet,” said David Stober, Chief Executive Officer of ReBinder. “Drastic changes are necessary for the office product industry to contain and reverse the environmental damage it has created with its legacy products. We appreciate OPI for demonstrating their support of this change through this nomination.”

About ReBinder
ReBinder is the maker of zero waste office products. Assembled by a local, AbilityOne certified disabled workforce, all ReBinder product materials are sourced from responsibly managed forests and verified FSC™ and SFI certified sources. With each purchase of ReBinder products, solid waste, greenhouse gas, energy, tree and water consumption are reduced. For more information on ReBinder’s products and how you can have a positive impact on the environment, please visit: www.ReBinder.com.

Contact:
Michelle McQuaid
Barokas PR for ReBinder
206-344-3143

ReBinder Ushers-in New Era of Environmentally Responsible Office Products to OfficeMax Corporate Customers

Seattle, WA – May 24, 2010 – ReBinder^TM, the only true zero waste office supply manufacturer, today announced that its line of sustainable, recycled office supplies are now available at OfficeMax.com and through the OfficeMax catalog. Constructed with materials sourced from responsibly managed forests and verified recycled sources, ReBinder products are made in the US and designed to be zero waste. The addition of ReBinder products allows OfficeMax to provide customers with a unique opportunity to easily reduce their impact on the environment at no extra cost or sacrifice of quality.

ReBinder ignited the ReVolution of office supplies as the first office supply manufacturer to make an FSC^TM Certified line of binders. Connecting the needs for the environment with the needs of the balance sheet, organizations around the world recognize the benefits and advantages of ReBinder products.

“Everyday we speak with companies who honestly care if they are unknowingly contributing to landfills, but find switching to environmentally responsible alternatives is expensive and difficult,” said David Stober, Chief Executive Officer of ReBinder. “With ReBinder products available through OfficeMax, companies can eliminate that concern through a world class vendor without any extra costs, sacrifice of quality or professionalism. Today’s announcement eliminates a perceived dilemma of having to choose between environmental or professional, and creates a serious opportunity for businesses to adhere to corporate sustainability guidelines.”

The toxic, vinyl binders revered as the industry standard over the past 75 years are a threat to the health of the planet and therefore the future of business. ReBinder’s zero waste, environmentally responsible line of traditional office products is ushering in a new era of office supplies and a new standard for professionalism.

About ReBinder
ReBinder is the only true zero waste office supply manufacturer and the brand of choice for customers looking for sustainable, quality office supplies. Assembled by a local, AbilityOne certified disabled workforce, all ReBinder product materials are sourced from responsibly managed forests and verified FSCTM and SFI certified sources. With each purchase of ReBinder products, solid waste, greenhouse gas, energy, tree and water consumption are reduced. For more information on ReBinder’s products and how you can have a positive impact on the environment, please visit: www.ReBinder.com.

Contact:
Michelle McQuaid
Barokas PR for ReBinder
206-344-3143
michellem@barokas.com

FSC Recycled SCS-COC-002327

Seattle, WA . – June 1, 2009 – Rebinder, a company that offers an innovative line of recycled sales, training, and event supplies such as eco-friendly binders, notebooks and folders, pens and presentation materials, is excited to announce that each of its products made from bending chipboard is now certified by the Forest Stewardship Council (FSC). This includes the company’s flagship product, the ReBinder(TM), a recycled 3-ring binder.

The FSC sets forth principles, criteria, and standards that span economic, social, and environmental concerns. Being certified means that Rebinder now guarantees that these products can be traced back to a certified source, such as a well-managed sustainable forest, and that it supports the practice of sustainable forestry worldwide.

“Rebinder enables responsible organizations to increase brand awareness while demonstrating their commitment to environmental sustainability. Now those organizations will also be supporting FSC,” said David Stober, CEO of Rebinder. “FSC standards represent the world’s strongest system for guiding forest management toward a sustainable future. When an employee, customer, shareholder or partner sees a company with one of our products, they know that company is serious about the environment.”

Rebinder’s products are the first choice of top marketing initiatives, green teams, event management, and procurement groups within government agencies, major corporations, small businesses and non-profits who are looking to make a statement. All of Rebinder’s products are made in the U.S. from locally sourced materials, by a local work-force while still being as cost effective as traditional office supplies. By switching to Rebinder’s products, already 5,000+ companies make a measurable positive environmental impact having reduced millions of pounds of greenhouse gasses while saving millions of gallons of water, tens of thousands of trees, tens of billions of BTUs of energy and hundreds of tons of solid waste.

Stober continued, “By switching to Rebinder, everyone can do their part to reduce their carbon footprint, solid waste, and raise both brand and environmental awareness across their companies and organizations. Our environmentally conscious products are innovative, durable, and practical yet also help to reduce waste and save money.”

ABOUT ReBinder

Based in Seattle, WA, ReBinder offers a unique line of recycled sales, marketing, and training and event supplies. Rebinder’s products are sourced from the Seattle-area, taking curbside waste and turning it into useful office supplies. Specific pieces can be customized with Rebinder’s in-house printing services using water-based inks. Businesses and organizations that use Rebinder’s products reinforce a message of being socially responsible. For more information on Rebinder’s products and how your company can have a positive impact on the environment, please visit: www.rebinder.com.